Tangible Media: Removable Storage of Image, Sound, Motion and Data
Tangible Media: Removable Storage of Image, Sound, Motion and Data
Tangible Media: Removable Storage of Image, Sound, Motion and Data
Frames
Panacolor Pik-A-Movie

Title:

Beware! The Blob

Artist:

Larry Hagman (director)

Date:

1972

Material:

Polyester film, plastic cartridge with metal hardware

Dimensions:

Film: 70 mm
Cartridge: 6¾ × 6¼ × 4 in. (171 × 159 × 102 mm)

Company:

Panacolor Inc. / Jack H. Harris Enterprises, Inc. (producer)

Location:

Los Angeles, California, United States

Twelve rows of Super 8 images on 70 mm film, with twelve optical soundtracks. The frames were oriented horizontally. Each track held about 10 min. of video. An inaudible tone at the end of a track caused the projector to shift to the next track. A cartridge had a capacity of 120 minutes, enough for a feature film and far greater than other film cartridges of the time.

The system was moderately successful in early testing by Sheraton hotels. Guests could sign out a viewer and select a movie from a variety of film cartridges. People liked being able to watch it at a time of their choosing. But there was a limit to how many projectors and copies of films a hotel could afford to stock. Closed circuit systems based on videotape, which were emerging at the same time, didn't let guests choose the start time or pause the movie, but as many as wanted to could watch the same movie simultaneously at no extra cost to the hotel. The Panacolor system couldn't compete and the format quickly disappeared (Roll 2015, 13–14).

References
Roll, Caroline. 2015. A History of Panacolor. New York, New York: NYU.

The inaudible low-frequency pulses that signal the projector to reverse direction and move to the next track